Daniel Göggel | Board of Directors · Supervisory Board · Advisory | Interim CEO & Turnaround | Incrementiv Management

Interim · Board · Advisory

Technology.
Organisation.
Market.
As One.

Technology renewal alone is not sufficient for a successful turnaround. The real challenge lies in synchronising technology, market and organisation. Daniel Göggel orchestrates precisely these three dimensions into a coherent, functioning system.

30+ Years
Operational leadership experience in high-tech & industry
50% Growth
Revenue growth through alignment with customer needs & value
10% Share Gain
Market share gain through superior customer value
5 Sectors
Industries – always focused on customer needs, value & value creation
Value Proposition & Approach

Customer Need. Customer Value. Value Creation.

Why Incrementiv – and what the name stands for.

The Sweet Spot

«Customer needs define the direction. Customer value is the goal. Technology and organisation are aligned accordingly – consistently, as a system. Value creation is the result.»

Technical Foundation
BSc Electrical Engineering, 14 years at Danaher/corporate – I understand what happens under the bonnet, and why technical debt cripples market performance.
Organisational Architecture
From founder model to scalable structure – processes, roles and culture that make growth possible. Not theory, but lived practice in PE-backed and family-owned companies.
Commercialisation
Sales, marketing and customer relationships that convert technology into genuine market value – from strategy through to execution across EMEA and Asia-Pacific.
Incrementiv
increment + -iv · lat. incrementum

«Targeted growth – with impact.»

Sustainable value is not created in a single leap, but through consistent, compounding steps. Increment stands for measurable progress, -iv for activity and impact – a leadership approach that creates value and leaves behind structures that endure.

For Whom

PE investors and industrial/technology companies in a critical growth or transformation phase who need an experienced executive – one who delivers impact immediately.

The Principle

Stabilise – Structure – Scale.
In that order. Without shortcuts.

Sustainability means not only profitability, but also: structures, teams and processes that continue to function independently after the mandate ends. That is the standard – and the measure of success.

I
Customer Needs & Customer Value
Analyse customer needs rigorously – what is genuinely required? Derive concrete customer value – what is genuinely delivered? Together, these define the direction.
II
Enable Technology
Reduce technical debt, build innovation capability, and align R&D to the right market requirements – not internal preferences.
III
Scale Value Creation
Align structures, processes and resources consistently to customer needs and customer value – not to internal history. Then scale and sustainably increase enterprise value.
→
Value Creation That Endures
The end of the mandate marks the beginning of independent value creation. Customer needs continue to be captured systematically and customer value consistently delivered – this anchors lasting competitiveness.
Value Through Customer Focus
Revenue and profitability growth through precise understanding of customer needs and consistent delivery of customer value
Effective from Day One
Operational effectiveness from day one – market analysis, organisational diagnosis and prioritisation run in parallel with onboarding
Global Market Knowledge
Leadership experience in CH, AT, DE, UK, USA and China – markets, customers and applications across four continents
Value Creation That Endures
Organisations that independently capture customer needs, deliver customer value and respond to market shifts after the mandate ends – no regression to old patterns
Profile

Daniel Göggel

BSc Electrical Engineering, ZHAW &
Executive MBA, PHW Zurich

Expert at the intersection of Technology, Organisation and Market – with a proven ability to lead all three as a system and thereby create lasting enterprise value.

With over three decades of operational experience – from technical commissioning to CEO responsibility in private equity environments – I combine deep technical understanding with strategic vision and entrepreneurial pragmatism.

For PE investors and industrial/technology companies, I take charge rapidly and fully. My approach follows the Incrementiv principle: Stabilise, Structure, Scale

CEO / General Management Turnaround Post-Merger Integration Business Development Innovation Management Organisational Development Private Equity Mid-Market Board of Directors Supervisory Board Growth Strategy Advisory Board
Daniel Göggel
Location
Bregenz, Austria
Availability
On Request
National & international mandates
Education
BSc Electrical Engineering, ZHAW
Executive MBA Strategy & Leadership, PHW Zurich
Engagement Models

Mandates & Board

PE investors and industrial/technology companies (focus: EUR 20–250m revenue) requiring an experienced executive in a critical growth or transformation phase – who delivers impact immediately.

◈

Interim Management

CEO · Managing Director · Division Lead

Turnaround, crisis management and post-merger integration for mid-cap companies and PE portfolios, with a consistent focus on customer value. Organisation and technology are aligned to relevant application fields.

◇

Supervisory Board & Board of Directors

Non-Executive Director · Board Member

Strategic oversight at board level with a focus on sustainable value creation through customer value orientation. Particular expertise in technology companies and PE portfolio businesses.

○

Advisory Board

Beiratsmitglied · Strategic Advisor

Strategic sparring on customer value strategy, value creation models and organisational alignment. For owners, founders and investors – including smaller project engagements.

✦

Project Mandates

Defined Projects · Part-Time

Focused engagements: market and application strategy, M&A preparation, building application-driven sales and innovation processes.

→

Availability & Geography

EMEA & Asia-Pacific

Basis Bregenz (AT). International mandates across EMEA and Asia-Pacific (Japan, China, Singapore, SEA). Terms on request. Languages: German (native)

Expertise

Core Areas & Competencies

Six core competencies, demonstrated repeatedly in real mandates with full accountability.

01

CEO & General Management

Full strategic and operational leadership with P&L responsibility. Consistent alignment of all functions – finance, people, key accounts, R&D and operations – to customer needs and customer value. Value creation as the guiding metric for all decisions. Experienced in PE-backed, owner-managed and founder succession contexts.

02

Turnaround & Crisis Management

Technology restoration with a clear value creation focus: reducing technical debt, restoring delivery capability – whilst simultaneously realigning to the applications where genuine customer value and competitiveness are achievable.

03

Post-Merger Integration

Operational integration of acquisitions with a focus on market synergies: ERP implementation, process harmonisation, establishment of new sites – always with the objective of aligning the combined organisation to the right customer segments.

04

Business Development & Growth

Growth strategies developed consistently from customer needs and aligned to maximum customer value – not from the product catalogue. Value creation occurs where customer need meets capability. Building sales-and-marketing processes, lead management and marketing automation – from national markets to China.

05

Innovation Management & R&D

R&D consistently aligned to customer needs and customer value: investment directed towards applications with genuine value creation potential. Building scalable innovation organisations, open innovation partnerships with international technology partners, agile processes and AI-powered toolchains.

06

Global Leadership & Teams

Leading global teams with a shared focus: understanding customer needs, delivering customer value, maximising value creation. Voice of Customer as a systematic leadership instrument at every level. Master Black Belt Voice of Customer (Danaher). Proven intercultural competence across four continents.

Selected Mandates

Projects & Results

Turnaround · CEO

Technology Restoration & Growth

Security Technology · International · Private Equity · Founder Succession
Situation

Severe technical debt, absence of alignment to customer needs and critical warranty claims following a PE-led founder succession. The organisation was optimised for internal processes – not for the market.

Results

Technology restoration alongside a simultaneous realignment to relevant customer requirements. Substantive revenue and profitability growth. Headcount significantly expanded. Trust of the key customer fully restored.

Post-Merger Integration

Interim Managing Director & M&A Integration

Construction · Project Business · National / International · Holding Structure
Situation

Acquisition of distribution rights for a new market. Integration of a business unit into a holding structure – without existing infrastructure or established market presence.

Results

Two operational branches established, fully aligned to local market and customer requirements. ERP and IT infrastructure implemented. Strong project pipeline built. Double-digit revenue growth in the first full financial year.

Growth · Sales

Systematic Market & Growth Development

Construction · Project Business · National · Owner-Managed
Situation

Established company with a solid product base – but without systematic alignment to customer segments and applications. Growth entirely opportunistic, no market prioritisation.

Results

Substantial revenue growth following systematic segmentation and focus on the most profitable application fields. Sales process, CRM and KPI system durably established.

Open Innovation

International Open Innovation Partnerships

Scientific Instruments · Equipment Manufacturing · Global · Corporate
Situation

Absence of core technologies for the strategically most important application fields. Market position threatened by disruptive competition – internal R&D too slow to meet market requirements.

Results

External technology from international partners tailored and integrated to proprietary customer needs. Time-to-market achieved. Significant market share gain secured.

Marketing Automation

Growth Initiatives & Marketing Automation

Industrial Measurement Technology · Component Manufacturing · International · Family-Owned
Situation

High product quality, but absent alignment to the right customer segments and applications. Passive market approach, insufficient visibility in the most profitable target markets.

Results

Systematic alignment to relevant application segments and customer needs. Multiple-fold increase in qualified contacts. Continuous new customer growth. China market: structured local market presence established.

R&D Build-Up · AI

Building a Software R&D Organisation

Security Technology · International · Private Equity · Technology Leader
Situation

Following founder departure: absent development resources and insufficient technology mastery. No innovation process driven systematically by market requirements and applications.

Results

R&D organisation built that starts consistently from market requirements: backlog prioritised by customer value, agile methods and AI-powered toolchain implemented.

„

Daniel combines strategic vision, operational excellence, and strong personal integrity in a way that is rare to find. I can recommend him without hesitation for any leadership role where transformation, growth, and long-term value creation are key objectives.

Victor Siösteen, Managing Director, ARAS Security Largest customer & fastest-growing partner in the turnaround mandate
Leadership & Principles

What I Stand For

Beyond the track record – how I lead and what drives me.

„Successful scaling does not fail for lack of ideas – it fails because technology, market and organisation do not act as one.“

My strength lies precisely in removing these growth barriers. I speak the language of engineers as readily as that of the sales team. I understand what investors require for the next growth phase – and what makes the difference between a good product and a scalable business model that consistently gains market share.

Real growth emerges when customer needs are systematically anticipated and the organisation is radically aligned to the future market – not to its own history. Structures, resources and processes must follow the growth path. Those who anchor this principle create competitive advantages that deliver not merely short-term revenue spikes, but lasting results.

In expansion phases, I lead with transparency, focus and clarity. I raise the uncomfortable questions about scalability early, address bottlenecks openly and ensure reliable commitments are kept.

I have genuine respect for craft and technical excellence. But excellence must scale. I listen before I decide, whilst building the structures that enable teams to surpass themselves during growth phases.

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Clarity for Pace
Growth demands decisiveness. I say what I think – directly and respectfully. I make fact-based decisions promptly and communicate them transparently, to capture market momentum.
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Execution as Growth Engine
The best growth strategy is worthless without delivery. I drive implementation consistently and tenaciously. I remain in the engine room until revenue and profit targets are not merely on paper, but measurable in the market.
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Empowerment for Scale
A company grows exactly as fast as its people. I build leadership teams that think entrepreneurially. I invest deliberately in talent and create structures in which people have the space and responsibility to actively grow the business.
✦
Profitable, Long-Term Thinking
Top-line growth must not come at the expense of substance. Short-term gains are not an option. Every strategic decision must contribute to building the company’s market position long-term, profitably and sustainably – even when the path demands it.
Professional Experience

Career History

Over three decades of operational leadership – from product development to full P&L responsibility.

03.2026 – present
Advisory Board Member Current
AI-based Process Optimisation & System Integration · DACH · Owner-managed
Supporting the business owner in building and scaling the company. Sharpening market positioning as an outsourced tech department for mid-sized companies. Organisational structuring for profitable growth through targeted use of AI.
07.2024 – 09.2026
CEO
Security Technology · International · Private Equity · Founder Succession
Full strategic and operational leadership, complete P&L responsibility in PE-backed environment post founder succession. Technology restoration, customer trust rebuilt, market-driven R&D established. Substantive revenue and profitability growth, significant headcount expansion, AI-powered development environment implemented.
04.2022 – 04.2024
Managing Director Interim
Construction · Market Leader in Concrete-Free Foundation Systems · Austria
Post-merger integration with consistent alignment to local market and customer requirements. Establishment of two operational branches, ERP implementation and full P&L responsibility.
10.2019 – 04.2024
Business Development · Advisory Board Member
Holding · Owner-Managed · Switzerland
Development of a growth strategy focused on concrete application fields. Building systematic market development and aligning the sales organisation to the most profitable customer segments.
01.2015 – 07.2019
Group Marketing Director · Member of Group Management
Industrial Measurement Technology · Sensors · International · Family-Owned
Global marketing consistently aligned to applications and customer needs. Building an application-driven lead management system. Go-to-market strategies for international markets including China.
04.2012 – 12.2014
Director Product Management · Member of Division Board
Scientific Instruments · Global Market Leader in Microscopy · Corporate · Global
Leading a global product marketing team focused on market and application alignment of the portfolio. P&L responsibility, inorganic growth through M&A, and Voice of Customer processes as a management instrument.
01.2001 – 04.2012
Head of Product Management / Global Product Manager
Scientific Instruments · Microscopy · Corporate · Global
Portfolio strategy consistently aligned to target applications and customer segments. Leading major product investment projects from market requirement to global launch. Significant market share gain through market-appropriate positioning.
1991 – 2000
Product Manager / Application Engineer
Industrial Automation · Network Technology · Mechanical Engineering · Switzerland
Entry as Application Engineer with early assumption of global product line responsibility. Commissioning of complex production systems internationally.
Education & Professional Development

Academic Foundation

2007
Executive MBA in Strategy & Leadership
PHW, Zurich
1999
Industrial Engineer (STV)
Kaderschule, St. Gallen
1995
BSc Electrical Engineering
ZHAW, Winterthur
2007 – 2014
Danaher Business System
Lean Management, Value Selling, 3P · Master Black Belt Voice of Customer
Languages
German – Native English – C2 Proficient French – B2 Good Spanish / Japanese – A1 Basic
Contact

Ready for Your Mandate

Get in touch – for an initial, no-obligation conversation.

Name & Company
Daniel Göggel · Incrementiv Management
Address
Willimargasse 6, A-6900 Bregenz, Austria